Tmrw.Tday culture fest is the brainchild of Andrew Christoforou and Kevin Bourke. The Tmrw.Tday team sat down with the two managing partners to discuss their entrepreneurial journeys and the story behind Tmrw.Tday culture fest.
How long have you been working in the events and festival space?
A: I’ve been at the forefront of Toronto’s nightlife scene since 1999. You could say that I’ve touched all areas in the scene over the years. From throwing weekly residencies at all the major clubs, investing in a couple of venues and co-founding a couple of major festivals.
K: I have been involved in events all over Jamaica since 2001. I gathered with my best friends and started a party series, we created an environment that was fresh and delivered an experience from the moment you walked in. Continue Reading…
To live consciously is to be happy. At least that’s how I felt after interviewing Self-Care Teacher and yoga guru Gillian B. She has all the credentials, an applied human nutrition degree from the University of Guelph and a yoga teacher tenure stretching 8 years. But it wasn’t always this rosy for Gillian.
“I am proud to say that I have healed drug addiction, eating disorders, paralyzing anxiety, burnout and numerous food allergies – all of which were the direct result of inner misalignments and an untamed, unchecked mind,” she says.
Ganja in Jamaica is earning a new reputation.
“Growing up as a Rastafarian, I decided I was not going to sit down and watch Rastafari and grass roots people being continually persecuted for a plant.” – Ras Iyah-V
Cannabis is one of the most commonly-used herbs around the world. Despite deep roots in Jamaican culture, dating back to the 1920s, ganja was only legalized by the Ministry of Jamaica in 2015. For the first time in decades, Jamaicans can now use the herb for personal, medicinal and religious uses. For those that embrace a Rastafari lifestyle, this recent legislation although strongly enforced, was a progressive step toward the acceptance of marijuana use.
Tmrw.Tday is proud to announce its first wave of headline acts at its Reggae Revival event.
Tmrw.Tday’s inaugural Reggae Revival event will be headlined by Jamaican reggae marvel, Protoje – a key player in the conscious, organic music movement. On his third studio album, Protoje plays alongside The Indiggnation – his reggae band. Together, they deliver socially, conscious lyricism that has resulted in sold out headline shows in the UK.
“Great things are done by a series of small things brought together” – Vincent Van Gogh
This exact sequence of events is what caused the creation of alternative media organisation Collective Evolution (CE) in 2009. Today, CE is gaining ground as a key media player and change based organization, with a mission that aims to shift consciousness.
Seeing media display such political and corporate bias, judgement, anger, CE believes creating a new form of media is important. One that considers the people and how they can utilize information to make informed decisions and change their lives.
Their mantra? “Change starts within.”
David Wolfe invites you to attend Tmrw.Tday.
“Immerse yourself in a week long journey of growth through yoga, mindful eating, music, sustainability and healing therapies” – David Wolfe
The natural beauty of Negril is transfixing, there’s no denying it, but depending on your stance you might feel vexed by the resorts and associated tourism. For me, I looked beyond the all-inclusives and found a sleepy, fishing village that taught me what conscious living meant.
Head west out of Montego Bay and, when the air becomes thick with ganja smoke and horizontal pursuits start to take precedence over vertical ones, you’ll know you’ve entered the vacation-ville of Negril – Lonely Planet
Tmrw.Tday is a “culture fest” to be held along Jamaica’s famously beautiful Seven Mile Beach in Negril.
This inaugural “culture fest”, the first of its kind, aims to tackle some of the existential challenges humans face. By stripping it all back and focusing on core values such as mindfulness through its signature event Irie Soul; the importance of sustainably sourced food via its 7 Mile Organic Food Festival and the power of art and expression through its music event Reggae Revival, attendees are expected to experience a deep sense of calm.
Introducing the 7 Mile Organic Food Festival! Tmrw.Tday invites you to send your tastebuds on a frenzy and embark on a pilgrimage of food appreciation. Jamaica is home to a rich cuisine packed with colour, flavour and life. While this cuisine may have made its mark on the rest of the world, the 7 Mile Organic Food Festival aims to share the story of how this country nourishes its people. Bob Marley’s son Ziggy remembers this distinct Jamaican flavour from his youth.
Irie Sould Beach could be the place you embark on one of the greatest journeys of your life – discovering who you are and then accepting the person you find. When you do, you’ll experience a level of happiness and gratitude that overflows into every aspect of your day.